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  • 周炎,马兴刚,张晓晨,陈骁.HiMSEN品牌发动机的发展及其启示[J].柴油机,2019,41(5):1-4.    [点击复制]
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HiMSEN品牌发动机的发展及其启示
周炎,马兴刚,张晓晨,陈骁
0
七一一研究所,上海 201108;中船重工柴油机动力有限公司,上海 200090
摘要:
介绍了韩国自主品牌HiMSEN发动机的发展历程,并分析和总结了该品牌发动机在产品研发、市场定位、产业发展、品牌培育等方面的经验与成就,可供我国自主品牌发动机产业借鉴。
关键词:  发动机;品牌;发展
The Development of HiMSEN Engines and Its Inspiration
Zhou Yan,Ma Xinggang,Zhang Xiaochen,Chen Xiao
Shanghai Marine Diesel Engine Research Institute, Shanghai 201108;CSIC Diesel Power Co.,Ltd.,Shanghai 200090
Abstract:
The development of Korean self-owned brand HiMSEN engines are introduced, and the experiences and achievements of products R&D, market positioning, enterprise development and brand cultivation are analyzed and summarized, which offers references for our self-owned brand engine industry.
Key words:  engine; brand; development